Create Your Skin Story
Photography, Accounts, Branding, Socials, Copywriting
Create Your Skin Story with Human Nature.
A digital campaign originally made for MGRAPH3 that shares the “story” behind Human Nature’s products starting from the products in its raw stages all the way to it being used by consumers. This encourages users to create and share their own skin stories backed by a personal skin care quiz. Human Nature can increase their media presence and consumer-brand engagement in order to seem more viable and be more considered in the SEC AB local and natural beauty spectrum.
Photo Treatment & Shoot
With the rise of “modern Filipiniana” and Amorsolo-esque themes, the photoshoot followed a more neutral and warm palette. We also strayed away from Human Nature’s commercial and “celebrity polished” look and opted for a look that was more natural, muted, and pleasant.
Painting & Photo Credit: Fernando Amorsolo & Discover Old Philippines
